15.07.2021

Helly Hansen announces four new mountain rescue partnerships

Working together with Mountain Rescue England and Wales, and Scottish Mountain Rescue, Helly Hansen has signed partnerships with four new teams from across the UK: Assynt and Arrochar Mountain Rescue Team in Scotland, North of Tyne in England, and Western Beacons in Wales.

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28.01.2021

Helly Hansen and American Magic Prove ‘TRUST MAKES IT POSSIBLE’ in global Summer 2021 campaign

For a team of professionals hoping to take home the highest prize in international sailing, success is not possible without trust. No team knows this better than American Magic, US Challenger for the 36th America’s Cup, whose AC75 survived a near-sinking during the PRADA Cup Round Robins on Sunday 17 January 2021. Trust, built through years of preparing and training, made it possible for the crew to react quickly and recover safely in this critical moment. Trust is what made it possible for the team to work round-the-clock to repair and rebuild the boat in record speed, and now, trust makes it possible for the team to get back on the water and compete to bring the oldest trophy in international sport back home.

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26.01.2021

Helly Hansen introduces award-winning Odin Infinity Insulated Jacket with innovative technologies and design features built for outdoor professionals

Helly Hansen’s Odin collection is designed for those who like to push the boundaries, featuring innovative technologies and designs made to function and perform in unpredictable conditions. For Winter 2021, the technical outdoor clothing brand has been awarded a series of prestigious industry awards from the ISPO Awards and the Outdoor Retailer Innovation Awards.

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03.08.2020

Helly Hansen proves ‘Trust is Earned’

Research conducted by Helly Hansen has revealed the UK believes “trust is earned” and on average, we trust just three people in our lives to help on a potentially dangerous adventure, such as hiking in the mountains or going on a sailing trip.

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