Keeping you up to date

Since 1877, leading global ski brand Helly Hansen has been trusted by professionals, working closely with them to ideate, test and validate their designs. With a focus on innovation, the Norway-based brand is motivated to continue improving, never settling for less than the highest quality, performance and protection. For Winter ’25, Helly Hansen launches the upgraded Ridge Infinity Shell Jacket 2.0 (£700), featuring an enhanced fit and design based on feedback from professional freeride skiers and ski patrollers.

Since 1877, Helly Hansen has worked closely with outdoor professionals to provide gear that enables performance and comfort, whether on or off the job. For Spring/Summer ‘25, the Norwegian-based brand took feedback and test results from partner mountain guides in Squamish, BC to create the Odin Rock Insulated Shell Jacket (£320), with features to directly support activities in the mountains requiring a harness and helmet, in a lightweight, durable, yet flexible design.

Helly Hansen, the leading global sailing brand trusted by professionals around the world, and The Ocean Race, known as sailing’s toughest team challenge, are proud to announce the renewal of their long-standing partnership. With the extension of the partnership, Helly Hansen will provide professional grade apparel for the entire race organisation, including partners and the on-water race management team, for 2 consecutive race cycles through 2031, with the first race cycle to include The Ocean Race Europe in 2025, The Ocean Race Atlantic in 2026 and The Ocean Race (around the world) in 2027.

Global sailing brand, Helly Hansen, announces the continuation of its support to charity partner, RNLI's Mayday campaign – by donating 25% of all UK online sales during May to the RNLI, as it has done since 2018.

Helly Hansen is honoured to be recognised with an ISPO Award for the new Odin Everdown Hooded Jacket, available for Fall/Winter 2024. The lightest-weight performance down jacket Helly Hansen has ever designed, this is a purpose-built, high performance piece of gear for intense days in the mountains when temperatures are low. Closely reviewed and evaluated by an international jury of outdoor experts, the award celebrates the jacket’s collaborative design process with mountain guide and rescue professionals, as well as the innovative use of THINDOWN® insulation, the first-ever real down fabric.

Helly Hansen is honoured to be recognised with an ISPO Award for the new Kvitfjell Race Insulated Jacket, available Fall/Winter 2024. Designed in collaboration with the Norwegian national alpine ski team - Team Telenor Alpine Norway, the jacket is celebrated for a purposeful design through innovative technologies and professional-influenced features desired by both World Cup alpine skiers and enthusiasts alike. Closely reviewed and evaluated by an international jury of outdoor experts, the award acknowledges the jacket’s innovation, performance-based design, and bluesign®-certified credentials.