Illustrating your business through Instagram and Pinterest
Utilising social media effectively for your business can really help to switch your business up a gear. If you have a particularly eye-catching or visually appealing brand, products, or services, you are missing out if you aren’t already optimising the more aesthetic social media channels such as Instagram and Pinterest. Make the most of these platforms with our easy-to-follow guide below with everything you need to know about using Instagram and Pinterest for business—from setting up your account to creating a winning strategy.
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How to boost organic traffic to your website with the power of Pinterest
I’m sure you’ve all used Pinterest to find inspiration and organise ideas for your interests and hobbies, but did you know that Pinterest can also be a key tool for achieving your marketing goals and making your business money?
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ADPR’s ultimate guide to blogging
Blogging has remained consistently effective over the past few years thanks to its great SEO benefits and for providing interesting and engaging content for your customers, and we don’t see them going anywhere soon. ADPR's ultimate guide to blogging walks you through how to create a blog to effectively work for your company.
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How to work with influencers within the ASA guidelines
Working with social media influencers to promote your brand or products is a fantastic way to engage your target audience. Influencers do exactly what they say on the tin, influence their following with the power to affect attitudes, behaviours, and actions (aka sales!). Working with influencers can not only boost your brand awareness, engagement, and messaging, but if you work with the right influencers, you can get right in front of your target audience’s eyes! You can get the skinny on all things influencers by listening to our podcast from Season 1 Episode 10: What is influencer marketing?
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Social media for B2B brands
For some B2B brands, social media can still be seen as a secondary thought. That said, those who do take time to implement a strong social media strategy, see the benefit of engaging with their customers via social media very quickly.
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