Results for tag: Social Media.
Social media is arguably the most cost-effective way to get your brand seen and loved. But, with so many social media platforms available and new ones emerging at a rapid pace, it can be overwhelming to decide where to invest your marketing efforts and which ones align best with your business goals.Read More
In the fast-paced world of social media, staying ahead of the curve isn’t just a choice; it’s a necessity for every marketing manager! As we head in to 2024, let’s take a look at the next wave of social media trends that will transform the way we connect, engage and market online…Read More
When you think of ethical industries, public relations might not be among the first that spring to mind. Spin doctors blurring the lines between truth and marketing haven’t done many favours for the public’s perception of PR. However, PR has changed greatly in the last few decades and perhaps it doesn’t quite deserve the bad rap it still holds.Read More
LinkedIn is the ideal platform for building professional relationships. It’s instrumental in raising your profile and getting recommendations for your work, as well as for sharing professional content and staying up to date with industry news. But how can LinkedIn be used to build your personal brand?Read More
In the bustling digital landscape, where attention spans are fleeting and choices are abundant, SEO is the hero of online visibility to attract, engage and convert new and existing customers. But what exactly is SEO and how can you use it enhance your brand's visibility?Read More
Public Relations (PR) is an essential part of any search engine optimisation (SEO) strategy. When done well, PR can enhance the quality of your SEO, position your brand as an authority and create more awareness to generate sales.Read More
Receiving a negative review on social media is never something any brand looks forward to. However, they aren’t actually all bad… It may be a surprise to hear they can provide opportunities to show what a fabulous company you are in different ways! If dealt with effectively, bad reviews highlight your exceptional customer service and other positives about your brand in light of the negative feedback.Read More
The 2023 Global Comms Report by media monitoring platform, Cision, surveyed 440 industry professionals across ten countries, taking a look at the biggest challenge and opportunities for communicators right now.
We explore the key findings from the report, offering a useful insight into the change and evolution of the communications industry over the past year.Read More
Working with social media influencers to promote your brand or products is a fantastic way to engage your target audience. Influencers do exactly what they say on the tin, influence their following with the power to affect attitudes, behaviours, and actions (aka sales!). Working with influencers can not only boost your brand awareness, engagement, and messaging, but if you work with the right influencers, you can get right in front of your target audience’s eyes!Read More
One of the biggest challenges with launching a newsletter is building the number of contacts in your database. Read on for our top tips on how to make your newsletter a success ...Read More
Marketing plays a crucial role in achieving growth for every business. In order to maximise your marketing efforts, it's important to know what you want to achieve and that's where a good plan is required!Read More
With its constant evolution, social media can be difficult to keep up with! So what might 2023 have in store when it comes to changes and trends? Here are some of our top social media predictions for the coming year.Read More