Results for tag: Event PR.
Creative AI – does it exist?
In short: Yes!
Discussions around AI in communications tend to centre around data processing, driving automation, measuring effectiveness, and essentially making a communication pro’s life a bit easier.
Tips on hosting a virtual press event
The rise of virtual press events does not come as a surprise, particularly as we cannot meet in person right now, and companies must think of new and creative ways to launch new products and present their forthcoming seasonal collections.
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The latest social media updates
The ADPR team recently attended Taunton based, Introtweet’s ‘Tweet Over Coffee’ event. The online workshop covered the latest social media news and tips to optimise in your business.
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Top tips for marketing your business as lockdown eases
As the UK’s lockdown measures ease, businesses now need to tread a careful path for getting their marketing communications and messaging right.
Whilst marketing your business is essential, getting it right as we come out from a global pandemic may not be easy.
We have listed some of our top tips to give you a head start as we all try to get back to some kind of normality!
British Marine launches ‘Summer on the Water’ campaign
The trade body which represents marine businesses in the UK, British Marine, has launched its new ‘Summer on the Water’ campaign, which aims to inspire people to get out on the water and discover ‘waterlust’.
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The new low touch economy
You may have seen that ADPR is part of the Inspire Elite network, a team of professionals that support ambitious businesses with a desire to grow and expand, by helping them to develop a winning business strategy, make the right connections, source available funding and share knowledge with like-minded successful business owners and professionals.
The team at Inspire has been offering ADPR invaluable support during these recent months, and recently they shared a report with us on the impact of the COVID-19 pandemic and the new ‘Low Touch Economy’. It was an interesting read and included some key consumer behaviour shifts that we will all have to navigate in the world after COVID-19.
Snapshot of the global marine media’s thoughts on the Covid-19 pandemic and boat shows
At ADPR, whilst we help businesses of all types, one of our niches is the marine and maritime sectors. We recently conducted a global marine media audit to gather the thoughts of key press on their attendance at boat shows as well as other changes marine publications are facing due to the Covid-19 pandemic.
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How to shine and be the real you on camera
The ‘new normal’ of 2020 has brought many changes to daily life, one of the biggest being our sudden reliance on video conferencing apps such as Zoom.
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How to host a successful virtual event – tips from Digital Taunton
At the most recent Digital Taunton virtual meet up, Digital Taunton co-founder Shane – self-confessed lover of all things tech and gadgetry – shared his top tips for how to host a successful virtual event. Read on to learn how to produce a slick virtual event like a pro.
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Reasons to love live streaming
With today’s easy to use tech, face-to-face interactions can almost completely be replicated through a screen. So, whilst we are social distancing, the next best thing to meeting physically, is meeting virtually!
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Mastering media interviews
For most professionals, media interviews can be a daunting thought, especially if you haven’t done one before.
Prior to any interview it is important to be well prepared and feel confident and comfortable in what you’re going to talk about.
Here are our 6 top tips to help you master any future media interviews.
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How to set up an awesome social media competition for your food or drink brand
The food and beverage industry is probably one of the most competitive business sectors. With so many big players and a plethora of exciting start-ups, it is becoming increasingly difficult for food and drink companies to get their brands recognised, particularly if they don’t have a huge marketing budget!
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