Results for tag: ADPR meets.
How to make thought leadership work for you
Successful thought leadership activity leads to increased brand credibility and authority. When executed in the right way, with the right audience and publisher, it can be incredibly beneficial to your brand.
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What to look for in a PR agency
Have you found yourself asking, how do I know if I should get a communications agency? Or how do I know if the agency is the right fit? It can be a daunting task, but choosing the right agency partner is crucial to the success of your business.
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Why PR is perfect for limited budgets
Running a business is no easy task, you’ll often be faced with limited time, resources and budget. However, you need to put yourself out there as much as possible in order to generate leads and bring in new customers or you won’t be able to make a significant return on investment! There is a misconception that PR means big glitzy events and campaigns that cost the earth, but the truth is PR can be activated across a variety of budgets and can (and should!) be used by businesses of all sizes!
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The benefits of creative brainstorming
Creative brainstorming is a collaborative way to develop ideas and solve problems within groups or teams - it’s about creativity, productivity, and sharing ideas. In addition to ideas, group brainstorming can also act as a great team-building exercise and uses your collective team power to solve problems.
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How to get media coverage of your event
With all the time and effort required to plan an event, you’ll want it to make the headlines! Getting press to attend your event impresses your clients, builds brand awareness and hopefully results in some media coverage. Read on for our top tips on securing media coverage for your event...
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PR apprenticeships | ADPR’s journey!
We're passionate about providing a culture of opportunity for our team and giving them the opportunities to develop their careers. We're also big advocates for apprenticeships and the huge benefits they offer our agency. Here we reflect on our apprenticeship journey ...
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How to prepare for a media interview
Taking part in a media interview is your chance to create an impression, add something new and memorable to the topic being discussed and position yourself as a thought leader to elevate your brand. But this is only possible with considered preparation. Read on for our guide on how to best prepare for any media interview ...
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Free actionable PR strategy and advice for your business – yes please!
Whether you have a communications strategy in place or you're at the very beginning of your journey, often all you need is a fresh pair of eyes, coupled with expert knowledge and support, to ensure your business is staying profitable, credible and fit for the future, and we're offering the Revitalise & Grow sessions to do just that!
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The importance of having Mental Health First Aiders in the workplace
Every organisation has a legal obligation to provide adequate and appropriate equipment, facilities and personnel to ensure employees can receive immediate attention if they are physically injured or unwell at work, yet there is currently no legal requirement in place to have designated mental health first aiders in the workplace.
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What’s it really like to partner with an agency?
The world of PR and communications often finds itself under scrutiny. It’s no stranger to accusations of being fluffy, unnecessary and ineffective. The reality couldn’t be further from the truth.
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Qualifications and courses for aspiring PR professionals
Qualifications are so important to develop the required skills and knowledge about the Public Relations (PR) industry. Although, prior to my PR role, I was far from aware of the options available in the industry! Having now achieved a PR qualification (a Distinction in the Higher Lever 4 PRCA PR Apprenticeship) and currently studying for another (PR & Communications Degree at Greenwich University) I want to share with you my personal suggestions and advice when it comes to the most prominent qualifications and courses to skyrocket your career in PR. For even more tips about starting a career in PR through an apprenticeship, check out our latest podcast, featuring special guest, Steph Umebuani - the PRCA’s Head of Apprenticeships.
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Tips on purposeful marketing
You are probably all too familiar with the term ‘social purpose’. More than just the latest buzz word in business, we are now living in what is being described as ‘the purposeful age’, but what does purpose really mean for brands, where has it come from and what role does PR play? Purpose is defined by the Oxford English Dictionary as, “The reason for which something is done or created or for which something exists”. At its core, purpose is all about authenticity and your values. It should form a fundamental aspect of your business and marketing strategy. Its about why you do what you do, beyond making money. Listen to Episode 14 of our podcast, Revitalise & Grow, for even more tips on purpose for business.
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