Social media landscape| Trends here to stay
The social media landscape has been rapidly evolving over the past decade, and 2023 is no exception. With advancements in technology and changing user behaviours, social media platforms are constantly adapting to stay relevant and provide the best user experience. Here's a look at the social media landscape and trends to stay for 2023.
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Key social media predictions for 2023
With its constant evolution, social media can be difficult to keep up with! So what might 2023 have in store when it comes to changes and trends? Here are some of our top social media predictions for the coming year.
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How to use TikTok for business
TikTok has shot onto the social media scene and solidified its position in the last two years. The video and trends driven app has taken the world by storm, with a wide range of features letting users add their own personal touches to global trends. While it’s often seen as an app for GenZ, there are 1.2 billion monthly active users, spanning all demographics and communities.
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An introduction to TikTok for businesses
TikTok, a social video app, has been the breakout star of the Covid-19 pandemic. Whilst it is uncharted territory to most people aged over 25, as the fastest growing social media platform currently, it’s time to take notice! So, what is it all about? Essentially TikTok allows users to share videos, with lots of available features such as stickers, filters and soundtracks for personalisation.
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Illustrating your business through Instagram and Pinterest
Utilising social media effectively for your business can really help to switch your business up a gear. If you have a particularly eye-catching or visually appealing brand, products, or services, you are missing out if you aren’t already optimising the more aesthetic social media channels such as Instagram and Pinterest. Make the most of these platforms with our easy-to-follow guide below with everything you need to know about using Instagram and Pinterest for business—from setting up your account to creating a winning strategy.
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How to boost organic traffic to your website with the power of Pinterest
I’m sure you’ve all used Pinterest to find inspiration and organise ideas for your interests and hobbies, but did you know that Pinterest can also be a key tool for achieving your marketing goals and making your business money?
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