Lockdown 2020 – whilst the world’s population were confined at home, many of the brands we know and love were busy getting their creative juices flowing. Whether offering support, customer incentives or boredom busting ideas there has been no shortage of clever, fun and quirky campaigns keeping us entertained when we needed it the most.
At ADPR, we love watching and admiring what brands around the world are doing with their marketing campaigns and the past five months have delivered some absolute gems.
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The Covid-19 pandemic has caused significant damage to the economy, resulting in widespread unemployment and the UK’s quickest drop in recruitment activity since 2009. In light of the recent news that the UK has officially entered into a recession, it’s understandable that recruitment may not be at the top of your to-do list, but getting the right people into your company now could bring huge benefits to your business in the long term.
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PR Apprentice at ADPR, Kira, recently attended a PRCA webinar on ‘Getting to grips with grammar’, highlighting essential grammar tips for business writing. Led by PRCA trainer and self-acclaimed grammar enthusiast, Emma Ewing, we will be sharing some of Emma’s top grammar tips for business, so you too can brush up on the basics to make your writing the best it can be!
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Trust is fundamental to effective relationships. It underpins all of the relationships we have with our loved ones, family, friends, colleagues and brands. Trust is balanced on a very delicate wire and some of the most valuable connections we make in life are won and lost because of it.
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Starting a new job will always be a little nerve wrecking. However, when I started my apprenticeship at ADPR, I had a global pandemic to contend with too!
I started at the beginning of March, with just two weeks to establish myself at the office before working from home due to a national lockdown. Here are some of my thoughts and tips.
Valentine’s Day is supposed to be a day of love, romance and showing how much you care. But how did it start? And why do we love it so much? Is just a great marketing ploy?!
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